Whatever your industry or specific business, there’s a universal truth: you need to continue to find ways to grow sales … Read More
For bar and club owners, using custom bar mats, or spill mats, is a smart choice for a number of … Read More
Retail displays can easily become tired and boring—if you do not take a proactive approach to spicing them up and … Read More
You’ve got a great business and a great brand… but how can you spread the word? We’ve put together some tactics … Read More
We all know that you only get one chance to make a great first impression. Yet many businesses overlook one … Read More
There are a lot of misconceptions out there about promotional products, but they are an extremely effective marketing tool when … Read More
Have you seen the popular reality show Bar Rescue? On each episode, nightlife expert Jon Taffert goes into a failing … Read More
Effective visual merchandising is critical for anyone who sells products or services in a retail or business space. It involves … Read More
When you’re developing your next marketing strategy, don’t forget to look down! Whether you want to boost your marketing for … Read More
When marketing and advertising in a niche market you should only cater towards a small group of people. Many beginning … Read More
Why would anyone advertise on the floor? Well, point-of-purchase advertising includes all advertisements that are at the same destination that … Read More
How can a custom logo mat compete with the extremely popular promotional pen? With a pen you can get hundreds … Read More
Need a fresh idea to offer clients? These eye-catching POP displays are great for drawing attention to products and brands in … Read More
Do you know exactly what products you will buy before entering a store? Most consumers make unplanned purchases when they … Read More
In a nutshell point-of-purchase advertising is the advertising that occurs at the same place that the transaction occurs. Basically, it’s … Read More
There are thousands of different promotional products out there that range from small to big, and cheap to expensive. You … Read More
There are many ways to get your company’s brand out in the open for the entire world to see. As … Read More
How does floor advertising compare with the commercial advertising? This question should be posed by every marketing professional whose company … Read More
We get this question a lot and it has a pretty simple answer. An effective promotional product has a few … Read More
Here at PromoMatting we advertise our mats as being customized, or customizable. What does this really mean for you, and … Read More
Every company struggles to build its brand around its unique logo. There are just so many different routes a marketing … Read More
PPAI, or Promotional Products Association International, recently released last year’s accumulated information about the performance of the promotional products industry. … Read More
“If you build it, they will come” may work for a baseball field, but it doesn’t for social media. We’ve … Read More
Do you have clients celebrating a milestone, such as a 10th or 25th anniversary? In these challenging economic times, promoting … Read More
Whether you have a blog, Facebook page, or LinkedIn or Twitter account for your promotional products business, sharing valuable content … Read More